Prospectis
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Prospectis

Multi-Tenant B2B Lead Distribution CRM with AI Qualification

Client
Prospectis
Timeline
2025
Role
Full Stack Development & AI Integration
Status
Live Project

Overview

Prospectis captures inbound B2B leads, qualifies them, removes duplicates, and routes each one to the right partner under a multi-tenant model where every partner sees only their own data. AI scoring grades incoming leads on fit and intent so the strongest opportunities surface first, while quota and credit handling governs how many leads each partner receives and bills for. The result is a faster, cleaner pipeline: partners get well-matched, de-duplicated leads quickly, and the business keeps tight control over distribution and entitlements.

Key Features

Multi-Tenant Isolation

Each partner operates in their own isolated space, enforced at the database level with PostgreSQL Row-Level Security so one tenant can never see or touch another tenant's leads.

AI Lead Scoring

Incoming leads are graded on fit and intent by an AI scoring step, pushing the highest-quality opportunities to the top of each partner's queue.

Duplicate Detection

Matches incoming leads against existing records to suppress duplicates before they reach a partner, protecting both lead quality and credit spend.

Smart Routing

Routes each qualified lead to the best-matched partner based on configurable rules, so the right opportunity reaches the right tenant automatically.

Quota & Credit Handling

Governs how many leads each partner can receive and bill for, with credits provisioned and refunded automatically so entitlements stay accurate.

Edge-Powered Processing

Capture, scoring and routing run on Supabase Edge Functions close to the request, keeping speed-to-lead low even under bursty inbound volume.

Challenges & Solutions

ChallengeHard tenant isolation

A multi-tenant CRM holding competing partners' leads cannot afford even a single cross-tenant data leak.

SolutionSolution Implemented

Enforced isolation in the database itself with Row-Level Security policies, so access is restricted at the data layer rather than relying on application code to remember to filter every query.

ChallengeCatching duplicates that don't match exactly

The same lead often arrives via different forms or sources with small variations, so a strict equality check missed real duplicates.

SolutionSolution Implemented

Applied normalisation and fuzzy matching on the fields that identify a lead, so near-identical submissions are recognised and suppressed before a partner is charged for them.

ChallengeKeeping credits accurate under failure

If a lead failed to deliver after a credit was taken, partners risked being charged for something they never received.

SolutionSolution Implemented

Made credit provisioning idempotent and added automatic refunds on delivery failure, so entitlements always reconcile to what was actually delivered.

Tech Stack

React
Supabase
PostgreSQL Row-Level Security
Edge Functions
AI Lead Scoring
Multi-tenant Architecture

Key Results

  • Routed qualified leads to the best-matched partner automatically, improving routing accuracy.
  • Suppressed duplicate submissions before they reached partners, protecting lead quality and credit spend.
  • Reduced speed-to-lead by processing capture, scoring and routing on edge functions.
  • Guaranteed tenant data isolation through database-level Row-Level Security.

Inspired?

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